Daily pacing email alerts

Each morning Pacing Console emails opted-in members the campaigns that are over budget, overpacing or underpacing, with the daily budget that fixes each one, and sends nothing on days when everything is on pace.

Set up the daily email

1. Open the email settings
   In Pacing Console, open Settings and scroll to Daily pacing email.
2. Turn it on for the workspace
   Owners and editors tick Send the daily email for this workspace and choose the hour in Send at, shown in the workspace time zone. The default is 9 am. Press Save.
3. Choose whether you get it
   Each member ticks or unticks Email me with their own address. This saves right away and only affects you.
4. Send yourself a sample
   Press Email me a sample now to see today's email, even if every campaign is on pace.
5. Act on the email
   For each campaign the email shows the status, spend against budget, the forecast and Set daily to: the daily budget that spends exactly what is left by month end. Press Open Pacing Console to make the change.

What triggers an email

• A campaign is Over budget, Overpacing or Underpacing. A campaign is flagged when its pace is outside 100% plus or minus the Pacing tolerance (%) in Settings, Business and pacing (10% by default).
• A connected platform has not sent data for longer than Flag data older than (hours), 12 hours by default.

Good to know

• The email goes out once a day, shortly after the hour you pick. We check every hour at 20 minutes past.
• It lists up to 25 campaigns, most urgent first, then "And N more". Paused campaigns are left out.
• The time zone comes from Settings, Business and pacing, Time zone. It also decides which month spend belongs to.
• The same Email me choice decides who gets Link Console's broken link emails for this workspace.
• If you see "Email sending is being switched on", your choices are saved and apply as soon as it is.

Related articles

• Pace, forecasts and budget changesHow pace, the month-end forecast and the daily budget to hit are worked out, and how to queue a budget change on Pro.
• Share a read-only client reportCreate a private link that shows this month's pacing, forecast and daily budgets to anyone, without signing in.
• Connect Google Ads with the Pacing Console scriptPaste the pre-filled script into Google Ads Scripts, authorize, preview and schedule it hourly. It updates itself.
• Troubleshooting common problemsFixes for scripts that stop reporting, CNAME records that aren't detected, 422 naming errors and the Free user limit.